On July 20, 1988, something amazing happened.  It marked the end of the marketing world as we know it.  On that date, the number of Americans aged 35-59 surpassed those aged 18-34.  Now the gap is widening, and never again in our lifetimes will this trend reverse.

 


 

This is an important statistic for anyone who plans on going any kind of business.  Furthermore, the 35-64 majority control three dollars out of every four of purchasing power..  With children grown, mortgages paid and peak earning potential realized, these are the consumers marketers are now striving to reach.

In Syracuse, nobody delivers the 35-64 audience better than Oldies 1390 WFBL.  This lead is growing as many of this growing affluent majority discovers our unique brand of talk and information programming.

If you've yet to target the affluent majority - the market that we can deliver better than any other station - the time to begin is now.  Adults 35-64 are no longer the market of the past or the future ...  they are the market of today.

Put the power of WFBL to work for you!

For more information call your account executive or Sales Manager, Jody Frawley at 315-635-3971

 


 


Here's What WFBL Clients Have To Say ...

  • "WSEN and WFBL are a constant within our Syracuse market advertising mix.  We could not imagine doing a season long radio campaign without including them and would think of doing a sale without WSEN in the mix.  They consistently deliver exactly the customer we are looking for." - Michael Grant, G&G Fitness Equipment

  • "From our very first commercial that aired on WFBL to our continuing advertising on WSEN, you have been a key member of the Central Square Farm & Lawn Team.  As a small business it is important to us that our broadcaster help to turn our ideas into first class advertising material that will help to sustain our quality image." - Brain Gristwood, Central Square Farm & Lawn

  • "I want to take this opportunity of let you know what a HUGE success our live remote with Gary Dunes was on December 2nd of 2006.  It was the highest dollar volume day in our 34 year history.  WOW Can't wait to do it again." - Rich Lester, Ziebart

  • "In working with many radio and television station, the staff of WSEN and WFBL has consistently gone above and beyond the traditional service we receive.  WSEN/WFBL has clearly made an effort to think of new and unusual ways to attract attention for the Auburn Doubledays and our events" - Carl Gutelius, Auburn Doubledays

  • "The WSEN and WFBL staff works with us to create attention - grabbing copy, and to ensure placement of our ads during times when we have maximum contact with the customers we want.  WSEN is our preferred radio media and we look forward to a long and prosperous relationship" - Cindy Paine, Oliver B. Paine Greenhouses

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